Banglalink keen to expand mobile financial service
Vimpelcomp, the parent company of Banglalink, on a visit to the country expressed interest in investing in Mobile Financial Services, as it harbors the innovation technology, strong network and retail distribution, a ready customer base and the global experience in this segment. However, the potential of reaping benefits is not perceived attractive since the government has capped the share of extending this service to 15% for the consortium. The companies representative believes multiple ownership will complicate, slow down and frustrate service provision.
The population is already deeply involved in digital lifestyle and extending mobile financial services will only work for the citizen's benefit. Convenience and accessibility are the primary forerunners of online lifestyle which people are constantly demanding and enjoying progressively here in Bangladesh. Even those who are offline, or without smartphones are using USSD protocols for MFS. This is the market insight which Banglalink wants to penetrate and capture.
Vimpelcomp, the parent company of Banglalink, on a visit to the country expressed interest in investing in Mobile Financial Services, as it harbors the innovation technology, strong network and retail distribution, a ready customer base and the global experience in this segment. However, the potential of reaping benefits is not perceived attractive since the government has capped the share of extending this service to 15% for the consortium. The companies representative believes multiple ownership will complicate, slow down and frustrate service provision.
The population is already deeply involved in digital lifestyle and extending mobile financial services will only work for the citizen's benefit. Convenience and accessibility are the primary forerunners of online lifestyle which people are constantly demanding and enjoying progressively here in Bangladesh. Even those who are offline, or without smartphones are using USSD protocols for MFS. This is the market insight which Banglalink wants to penetrate and capture.
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