Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Tuesday, December 8, 2015

Sale Sale Sale! and E-commerce future

Sales via Kaymu skyrocket

We all know about the famous Black Friday and Cyber Monday deals, that mostly frenzy customers in the US, but the trend is maintained and is spreading world wide. Bangladesh, a charming economy eventually, but aggressively, catches on to any international trend. The electronic gadget industry, IT and now progressive business popularity of E-commerce is creating new era of business and trends. Thus, a few renowned E-commerce websites extended their services to adopt the Black Friday sale trend, and it absolutely caught on.

One such E-commerce platform, Kaymu.com, witnessed 800% hike in daily orders, with order count reaching six every minute for the particular 24 hours. The unimaginable and overwhelming response, Kaymu officials said, increased by 150% for visitor rate and 330% for conversion rate. Welcomingly, access to the website was near-to-half on handheld devices and through the app.

Tuesday, November 17, 2015

Digital Marketing

Talks about electronic and social media does not seem to end! While we are busy posting anything and everything left and right, targetted businesses are clawing their best to reach customers through their online presence. So who is doing better? Us or them? A random individual post to a friend or a digital media marketing promo to the community? Read on. Today we talk about the Return On Investment of Digital Marketing.

What’s the ROI of Digital Marketing?

The link seems to initiate reader engagement by claiming that, Social posts mean Nothing! But it starts further reasoning by throwing out a common diplomatic phrase: "it depends".

Sunday, November 8, 2015

Home business marketing

As you may have noticed, we have developed a style of information presentation where strategies for success at entrepreneurship and ease of business will receive precedence over current business news, which however, will also be highlighted within the week.


Home Business, albeit for the most part through e-commerce, is on the rise in Bangladesh. This is one of the defining factors for the shift in the country’s reality towards a lower-middle income economy. Home business specifically in urban areas can add that extra income source, or even an entire income source, for many entrepreneurs in Bangladesh. Like many other businesses, this faces all the hurdles and challenges which has to be overcome. All home business owners want to succeed. Another general fact. But the realistic struggles might be the downfall of many of those enthusiastic owners. Thus here we present a few key pointers which would channel all that effort and the outstanding business initiative home businesses may have towards efficient success stories.

Monday, August 24, 2015

The new business age of Viral Videos

What We Can Learn From Viral Video Marketing Successes

The economy and business…yes. A prime broadcaster of the important highlights and growth of the economy. Individuals who are aware of economy and business have a competitive edge to their professional life and to some extent social life as well. However, who cares about these things when there is Facebook, Instagram, Twitter, Youtube and all the other social media channels to keep ahead of, no?

Global Business fronts have recognized that and are acting on it. Gradually and currently to a substantial extent, so is Bangladesh. The recent uptake of social media in business is Viral video Marketing. From the start of the “ALS Ice Bucket challenge” and