Sunday, November 1, 2015

Blog Refresh! Mobile Apps

Enough about business news! Let's talk about nurturing your business and helping it match your vision! 

We would try to focus on short snippets of strong business ideas and pragmatic business tips, at least for this week to make information really useful your life and business.

Chasing many other societies, Bangladesh has witnessed a tremendous inspiration in ICT and many of its applications. Entrepreneurs are hyped about E-commerce, individuals are zealous about making themselves heard about their interests online and businesses are marketing their products increasingly on social media. Marketplace has shifted in a virtual world and it seems like the tunnel is not so long when the virtual will match the business volume of the physical marketplace. The stone already rolling, ancillary efforts to promote business, business ideas or even life interests are increasingly done through blogs; and mobile apps.

A very interesting read, this link does what it suggests, listing ways to promote mobile apps. In Bangladesh, apps are still mostly relevant towards business, put more simply, with an interest to generate revenue. This is a section of business process for some and the entire business pivot for others. In such an environment, this list can be all the help you need.
Some personal preferences among all those 65 points are listed below. Of the other points, which are also worth the mention, a small segment will be kept in our daily blog posts to highlight some of the other important points and reach our readers.

1. Define your landing page. Make a simple and clear introduction of your app—one sentence should suffice. Get inspiration from Tinder, which is one of the best example out there right now.

15. Clearly define the problem your app solves. Make it a statement and use that to identify your target customers. Market your app to those people first.

3. Use social media. But do it wisely; too many people think copy and pasting a link is enough. Engage your audience. Be interesting. Tease. Intrigue. Make yourself click-worthy and share-worthy. Be creative about your intro text. Mashable does this very well.

5. Create a video intro to your app. This is something you should be careful with. Creating a video for your app should only be an option if you have proven your app’s concept, you’ve gained some traction, and you’re sure that you have a winner. You wouldn’t want to spend a lot of money to produce a video for an app that has changed three times since it launched. If you feel ready for this step, check out Sandwich Video for inspiration.

...to be continued

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